How can growers successfully integrate vertical farming, greenhouses, and open-field production to build resilient, profitable systems that truly meet the needs of the fresh produce industry? With climate volatility, food safety concerns, and rising cost pressures, new production models are becoming essential. This session explores how technology and market strategies are reshaping controlled environment agriculture - from energy-efficient greenhouse designs and AI-driven automation to robotics and advanced data tools. Industry leaders will share practical success stories and explore how localised production, private labels, and specialty-driven models can help CEA-grown produce gain traction in a competitive retail and food service market
